Our business and go-to-market is based on 5 fundementals:
CONSUMER DURABLE PRODUCTS
Practical product focused on providing solutions to the consumer/homeowner is core to our business. We focus on products used inside and outside of the home.
Product Leadership WINS every time. Hands-Down.
We focus on product segments that are forgotten and under-served in consumer durable products.
Our attention to the detail in re-engineering, improving performance, and bringing greater value in forgotten products provides stellar results for our retail channel partners.